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Online Reputation Management

Protect What You've Spent Years Building.

Your brand's online reputation determines whether prospects trust you or choose a competitor. HMB ORM monitors every review platform, social mention, and search result, neutralising negative content, amplifying positive stories, and proactively building the digital reputation your business deserves.

Review MonitoringGoogle Business ProfileBrand MonitoringReview GenerationNegative Content SuppressionCrisis ManagementSentiment Analysis
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Excellent service!

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Highly recommend.

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Great results.

Brand Sentiment94% Positive
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What We Deliver

Online Reputation Management: Everything Included

Brand Monitoring & Alerts

We track every mention of your brand across Google, review platforms, news sites, and social media, so you are never caught off guard.

  • Real-time brand mention alerts
  • Competitor sentiment tracking
  • Review platform monitoring (Google, G2, Clutch, Trustpilot)
  • Social listening across all platforms
  • News and press mention tracking

Review Generation & Management

Systematically grow your 5-star reviews on Google, G2, Clutch, and industry-specific platforms with ethical, automated outreach.

  • Post-service review request automation
  • Multi-platform review funnel setup
  • Response templates & management
  • Negative review mitigation protocols
  • Review velocity strategy for local SEO

Google Business Profile Optimisation

Your GBP is often the first thing a prospect sees. We optimise every section to build credibility and drive local SEO performance.

  • Complete GBP profile audit & update
  • Photo & video content optimisation
  • Q&A management & seeding
  • GBP post scheduling
  • Local pack ranking improvement

Negative Content Suppression

Push negative search results off page one by building a wall of authoritative, positive content that outranks them.

  • Negative SERP analysis & strategy
  • Owned asset creation (profiles, press releases, thought-leadership)
  • High-authority directory listings
  • Positive PR & earned media placement
  • Ongoing suppression monitoring

Crisis Reputation Management

When things go wrong, speed and strategy matter. We deploy a crisis response framework to protect your brand before damage becomes permanent.

  • 24-hour crisis response activation
  • Stakeholder communication strategy
  • Negative content response scripts
  • Media inquiry management
  • Post-crisis reputation rebuild plan

Executive & Personal Branding

Founders and executives are the face of the brand. We manage personal digital profiles to project authority and trustworthiness.

  • LinkedIn profile optimisation
  • Google Knowledge Panel creation
  • Thought-leadership content ghostwriting
  • Wikipedia page management (where eligible)
  • Personal website & bio strategy

Our Process

How We Deliver Results

1

Reputation Audit & Risk Assessment

We audit your current SERP footprint, review scores across all platforms, and social sentiment to identify your highest-risk reputation vulnerabilities and quick wins.

2

Strategy & Asset Planning

Based on the audit, we build a content and PR plan to suppress negatives and amplify positives, including owned assets, earned media targets, and review platform priorities.

3

Content Creation & Platform Seeding

Authoritative press releases, directory listings, LinkedIn articles, and interview placements are published to build a wall of positive content around your brand.

4

Review Programme Execution

Automated review request workflows are set up for your CRM or service platform, generating a consistent stream of genuine 5-star reviews on your priority platforms.

5

Ongoing Monitoring & Rapid Response

Real-time alerts mean any new negative mention or review is responded to within 24 hours. Monthly reports show sentiment trends, review scores, and SERP position for brand terms.

Proven Results

4.5โ˜…

Average Google review score achieved for clients

300+

Genuine reviews generated for clients in 12 months

85%

Negative search results suppressed off page one

40+

Brand reputation crises managed and resolved

Tools & Platforms We Use

BrightLocalYextPodiumGoogle AlertsMentionBrandwatchSEMrush Brand MonitoringReviewTrackersGatherUpMoz LocalHootsuiteSprout Social

FAQs

Common Questions

We can flag reviews that violate Google's policies for removal, such as fake reviews or those containing prohibited content. For genuine negative reviews, we focus on generating enough positive reviews to statistically lower their impact, and on crafting professional, empathetic responses that demonstrate your commitment to service quality.

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